In this special edition of FPA LIVE, we're joined by three of the people who built the all-new FPA PlannerSearch®. FPA CEO Dennis Moore, Snappy Kraken CEO Robert Sofia, and The Smyth Group CEO Jamie Smyth join us to talk about the all-new PlannerSearch®, which launches October 1, 2026, at plannersearch.org. This isn't an update to an old directory. It's a complete rebuild, designed around the way consumers search for financial help today: through AI assistants, social media, and tools that understand intent, not just geography. The new PlannerSearch® asks consumers about their goals, life events, and how they make financial decisions, then connects them with CFP® professionals whose expertise and approach fit. Dennis, Robert, and Jamie take us inside the research, the technology, the partnership, and the vision behind what FPA built, and why every FPA member needs to have a profile up today.